WE ARE THE FUTURE OF CYCLING
We are built on a commitment to create opportunity for people through cycling. With KindHuman you not only get beautiful products that perform, you’re also directly supporting the future of cycling. Because every time you wear or ride a KindHuman product we give a portion of your purchase to our Take the Lead Cycling Scholarship and other great causes.
We are here to empower communities to Take the Lead and create a better world – through cycling.
“KindHuman is exactly the sort of company I want to see more of in the bicycle world. One with a positive directive, run by people who not only care about what it is they are doing, but who put their money where their mouths are, and spend their lives being just what the name states.” -Stevil Kinevil, artist/wizard/lover/All Hail The Black Market
Our Co-Founder and Creative Leader, Adam Abramowicz, tells a bit about his KindHuman story and talks about our highly acclaimed debut bike the Kampionne in The Shed kindly brought to you by your friends at KindHuman.
To tell the story of KindHuman, maybe it is best to first tell the story of Inu. Inu is the KindHuman in graphic form, you see him on every head tube and jersey. Inu started out as a stick figure drawing Adam made using letters from the KindHuman logo type. Through his many iterations we started to fall in love with the little guy. When we came to our final concept, Gavin being the Canadian half of KindHuman recognized that our little stick figured quite resembled an inuksuk. History tells us that inuksuks are stone landmarks made to represent a human figure and were once used by the Inuit and other indigenous peoples for navigation. They are used to guide travelers and in modern times the inuksuk is also used to represent the highest point of a climb in which any human has gone before. The peak of human capability. Inuksuks and similarly styled landmarks have been discovered in all corners of the earth, there’s even one trail side on one of our favorite local rides in Harbison State Forest in South Carolina. Keep an eye out on your next trail ride, you might find one too!
What started as a stick figure, decidedly took on a whole new meaning. For us, Inu represents more than just the peak. He represents the journey there. He is a gift for future travelers, leading the way while reminding them of those that paved the way. In many ways, Inu is a reminder for us of our mission as a company. Hopefully, a reminder for you to remember the kind human in you.
Our line of bicycle products are designed and created to be top-quality, stylish and performance driven. We work hard to offer these products at responsible, accessible pricing. We’ve made a commitment to make cycling more accessible, to cultivate the future of the sport, to grow it and nurture it. And it is our belief that the future of cycling lies in its youth, that’s why every purchase of a KindHuman product directly funds the KindHuman Take The Lead Cycling Scholarship.
Through KindHuman, we hope to empower you to Take the Lead in your community as ambassadors for the greatest sport on earth.
WHO WE ARE
KindHuman was founded by Adam Abramowicz and Gavin Brauer. The two come from uniquely differing backgrounds but are united by one commonality: the bike. Friendship brought the cycling industry designer and experienced businessman together and upon realizing their shared love for the sport, they have decided to share this passion with the world. KindHuman is not just a bike company for Gavin and Adam, it is a vehicle for them to bring more people to the sport. To empower cyclists everywhere to Take the Lead, and grow cycling in their communities. Together, they are committed to making cycling more accessible to all people and they are committed to growing the sport and sustaining it – from the ground up.
“We are going to make beautiful products that perform, that people want to ride, and we are going to use our proceeds to get more people riding them.” -Adam & Gavin